Hiker serves as a strategic partner and agency of record for this leading venture philanthropy, developing and producing an ongoing program of innovative print, video, animation, and interactive content designed to inspire and scale the best social impact work in the United States.
Hiker has developed multiple specialized content campaigns in partnership with New Profit, including producing Untitled America, a 3600-mile journey along Route 6, from Long Beach to Cape Cod. Untitled America utilized 360 video, audio interviews, and photography to explore everyday Americans’ views of issues like equity, race, opportunity, and the American dream.
Hiker develops and brands New Profit’s annual Gathering of Leaders, developing a rich slate of digital, print, video, and interactive content to frame this invitation-only event that brings together America’s leading social impact entrepreneurs with philanthropists and social policy experts.
Hiker has worked through two positioning programs with New Profit. Our initial engagement commenced with Hiker facilitating a two-day key messaging process with 40 stakeholders, which became the basis of a rebranding and site redesign.
New Profit’s policy team approached Hiker to redesign their website and create collateral materials for their policy initiatives, including a 90-page policy book. Hiker designed the book, then turned its infographics into a launch video for the program, featuring interviews with leading social policy voices.
Hiker provides ongoing interactive, video, and design support for New Profit. Our design of New Profit’s Annual Report won a 2017 Davey Award.
New Profit has experienced exponential growth in audience engagement through their website and social channels since partnering with Hiker. Perhaps even more significantly, the company is drawing attention and multi-million dollar investments from some of the world’s largest funding partners, a result they directly connect in part to the brand strategy, design, and content work we’ve done together.
– Sam Hiersteiner, Managing Partner,
Communications and Corporate Partnerships